So I was like umm... watching the playoffs and what do you know, I see their latest commercials (to see the other one click here) involving a repetition of words with a constant beat bouncing in the background of the video and I have to wonder whether the people who developed this commercial campaign weren't spending the vast majority of their time on failblog and youtube (which if they're a part of my generation, I'm sure they were.) But how about you decide...



Notice any similarities? You see, this is how I imagine the situation went down. We have our creative team (which consists of our copywriter and art director that make the ad) and they have a deadline that they have to meet. It's late, the coffee has run out, no more redbull in the mini-fridge, and the last five hour energy was consumed like.. five hours ago (wow... how doped up on energy were these two?). So our team is tired and they can't think of an idea and one says to another, "dude, let's like totally look at failblog to keep us up" and the other says back, "Good idea Jay, hey you remember that freakin sweet Ellis Lanksder video from a few months back? Was hilarious." and finally Jay says, "who?" So they both watch the video. And go back to their work and then
WHAM! it hits Jay, "dude what if we like, had NBA players saying the same thing and stuff, no one would know the difference!" and his buddy exclaims, "Brilliant!"

You see, they didn't expect me to get to the bottom of this, but I did. And I'm bringing YOU, my oh so faithful blog readers, the scoop! Because that's
how we roll. But anyways, moving on, be on the lookout for more posts than usual for this week. Not only do we have the NBA playoffs to occupy our minds, but someone (besides the millions of sports analysts throughout the world) HAS to bring you their opinion of the NFL draft. I'm sure you guys appreciated my flawless undercover reporting and are anticipating my playoff and draft breakdowns, but my final fantasy has passed... until next time.

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I'm a 20 year old college student majoring in Advertising and minoring in business. I welcome all visitors to my blog/s. I also hope that the insights you find here will be of some value, interest, or applicability to your life. Now that you've met me, how about we get to the blog...

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So in case any of you are wondering what this blog entails. I wanted to have this blog focus on "entertainment content." Commercials, movies, sports, it all works to fill up the tv screen or newspaper page and now... it works to fill up this blog's page on your computer screen. I hope you enjoy! If you don't, well that's okay. And if you hate it, well maybe you just suck at life... Okay, I apologize, that's pretty mean. But anyways read a few posts and let me know what you think. Feedback is always appreciated!

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